Situation awareness is a foundation of effective decision making and the creation of clear projections for the future. Without it, an organisation is merely doing what it has always done and remains unequipped to respond to changing needs, behaviours and trends.
As your trusted specialists in applying situation awareness to a variety of industries, Zest Consult can help you to do more with the technology you already have, determine gaps in your systems, and implement strategic changes that will save time and money whilst maximising productivity.
We believe that people, not just technology, are the key to a successful digital transformation. They must be brought along the journey and encouraged to buy into the process. As a result, situation awareness requires both a top-down approach (understanding the organisation’s objectives) and a bottom-up approach (understanding people’s objectives), as only this way will all factors be given equal consideration. This can be very difficult to design and implement, which is why our digital transformation specialists are here to help you integrate situation awareness into every process.
During our many years of research, collaboration and digital consultancy, we’ve identified the following areas as being crucial to the development of an effective situation awareness strategy:
Commercial and procurement models – it is vitally important to get these right and use common approaches.
Communications and engagement – to bring people along on the journey.
Common standards and specifications – central to ensuring that systems work together and are future-proofed.
Privacy and ethics management – essential where artificial intelligence and public data are involved.
Sharing of data between business units – it is amazing how often organisations do not share data between their departments and sites, which leads to duplication of effort and cost.
Data is inherent to managing a transport network, as it shows what’s happening on the ground at any given time and enables your teams to resolve incidents, improve performance and develop new services for your customers. However, you also need to know what the data signifies and how to use it to full effect, which is where situation awareness comes into play.
The key is to have strong data and information that fuel your situation awareness strategy, enabling timely decisions that are based on core figures and designed to make a tangible difference to how your services operate. Using this strategic approach, you can better plan for the future of transport, which includes low carbon electric vehicles, smart highways, autonomous vehicles, and so on. Good data and excellent situation awareness are vital to enabling this future.
Situation awareness means the difference between throwing technology at a problem and understanding exactly which systems will bring long-term success. If you’re interested in discussing how Zest Consult can help you to develop a bespoke situation awareness strategy, get in touch through our contact form.